Challenge:
How to animate daily the Voyages-sncf.com brand and create new and inspiring content all year round?
Idea:
The Voyages-sncf.com Daily News, a weekly theme used on social media to promote the website's destinations in an original and fun way.






Agency: BBDO Paris
Creative Director: Audrey Tamic
Art Director: Alexandre Quoirez
Copywriter: Elmer Tazartez